Cops 2.0

Branding police work via social media

About

Community policing is proven to be effective in fighting crime, but it’s no longer as simple as walking a beat. Suburbs and exurbs sprawl beyond city limits, recruitment is a struggle for many police departments, and a new “wired” generation is coming of age. Police need every available tool they can use to connect with their changing communities–including social media.

This blog is about what social media is in the context of law enforcement and public safety, and shows police practical ways they can use the many tools. Case studies, success stories, expert opinion, and even pitfalls and failures pave a solid path toward integrated community policing efforts.

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